01 / SOURCE
Close to home
Our work begins with the culture around us: a sentence from the street, a line from an old song, a family saying, a familiar image or a feeling that is difficult to name.
NOTART / Independent art labelCairo, Egypt
About NOTART
NOTART is an independent Egyptian art label creating clothing, prints and objects shaped by visual culture, music, language and everyday life.
01 / SOURCE
Our work begins with the culture around us: a sentence from the street, a line from an old song, a family saying, a familiar image or a feeling that is difficult to name.
02 / PROCESS
We take what feels known, change its context and rebuild it through our own visual language. The reference is only the beginning.
03 / FORM
The result can be worn, framed, collected or kept. Different forms, one point of view.
Not a category. A point of view.
NOTART is a growing archive of things seen, heard and remembered—released from Cairo as clothes, prints and objects with a story of their own.
Explore the work